Enhance your co-op’s efforts to educate, reach out, and develop your community’s understanding of cooperation through a dynamic training program.
Polls sponsored by the Consumer Federation of America found 62% people would rather do business with a cooperative versus 39% for other businesses. However, the poll also found that many people were not very familiar with cooperatives. Supporting the 5th Cooperative Principle: Education, Training and Information is important for cooperatives so people can both reap the benefits of cooperative enterprise, and their co-ops can have even greater impact on their communities.
People are drawn to join their co-ops by a desire to be part of a community with shared values. As a cooperative business, giving people the information and tools they need to communicate the co-op difference about ownership, especially staff of food co-ops, is critical to promoting ownership among new customers and enhancing belonging for current owners.
Co-op education and co-op education program development includes a menu of services:
- Cooperative education module: An outline of history, principles, and participatory exercises
- Cooperative education module train-the-trainer
- Review of current educational program
- In-person training for staff